About
Built from work
in real Google Ads accounts
Helferlain is a brand of Kompetenz Int. Consulting GmbH. Developed while running real Google Ads accounts of a consulting company.

Origin
From practice, not from the drawing board
Before Helferlain existed, audits, search term analyses, tracking checks and changes for client accounts were put together by hand, one tool at a time. That work is the template for the product: the same checks, in the same order, with the same safety rules.
It has become an agent that works in the web app and in Claude, ChatGPT or Cursor, draws on more data sources than Google Ads alone and runs on infrastructure in the EU.
How we work
Four principles built into the code
Tracking first
With zero conversions, tracking comes first. No euro estimate built on a zero.Nothing without approval
Every change is a proposal with a review panel. It is applied only after your confirmation.Fixed limits
Bids capped at €10, new campaigns only paused, all or nothing. On every route into the account.Honest about gaps
What is missing is on the page: no PDF report, Google Ads only, undo not for every kind of change.
What we are working on
Announced, without a date
We only give a date once something is finished. Until then, this is the honest status.
- In development
Keyword planner
Search volume, CPC ranges and keyword ideas from Google Ads.
Join the waiting list - Planned
Tool for target CPA and target ROAS
Until then, you set these strategies directly in Google Ads.
- Announced
Bigin CRM in the app
The tools for assistants already exist; the connector in the app will follow.
- Announced
WordPress
As an additional data source.
Provider
Who is behind Helferlain
- Company
- Kompetenz Int. Consulting GmbH
- Address
- Fliederstr. 8, 90530 Wendelstein, Germany
- Register
- Amtsgericht Nürnberg, HRB 18104
- VAT ID
- DE199077562
- Phone
- +49 9129 294 57 75
- [email protected]
Talk to us about your account
Tell us how your Google Ads account is set up and where it gets stuck. We will reply by email.